Since launching their first endurance cycling challenge four years ago, the superyacht charity Cogs4Cancer (C4C) has benefited from support from a number of high flyers and celebrities including Rihanna, Sylvester Stallone and Roman Abramovitch, and now a fighter pilot, pictured here at 30,000 feet.
This year C4C has planned the longest and toughest route yet, starting from the London headquarters of Cancer Research UK heading across the channel to Caen in the north of France, travelling south via Condeau, Cheverney, St Amend Montrond, Vichy, Le Puy, Vallon Pont D’Arc, Malaucene, Riez.
The ride concludes 10 days later in Antibes where many of the yachting industry sponsors are based.
Riders include a mixture of superyacht captains, senior crew and industry professionals. All 36 riders needed for the 2017 challenge are confirmed, and any yachting businesses interested to support this worthwhile cause are invited to contact C4C by email: email@example.com.
Cogs4Cancer was established in 2013 and has raised over 700,00 Euros for both Cancer Research UK and local French cancer charities. This year's fundraising goal is one million Euros, and to help them achieve it, please donate online.
Related article - how it all began:
Can the Yachting Industry Change the World?