Marketing, Communications and Content Creation for the Superyacht Industry


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Our Services

Over the past 10 years, OnboardOnline has evolved into a full service media agency for businesses operating in the superyacht sector. With a broad reach and a highly skilled team, we have the creative ideas and the tools to get your brand noticed and deliver results.

Our services include:

Marketing Strategy
PR & Communications
Content Creation
Social Media Management
Lead Generation

Our Publications

We also publish two digital platforms and a range of custom books for leading brokerages in Europe and the US. 

OnboardOnline logo website

OnboardOnline is a B2B platform for superyacht professionals at sea and ashore. We create, publish and promote quality articles and news of interest to a global audience of business owners, decision makers, captains and crew.

Superyacht Stories logo website

Superyacht Stories is a B2C charter marketing platform for today's market, diving into the stories of a wide range of vessels and shining a light on the experience and the people who make it happen. Discover more at www.SuperyachtStories.com.

Yacht Charter Annual logo website

Yacht Charter Annual is a beautiful 200 page, hardback book featuring top destinations and yachts available for charter - a powerful marketing tool for brokers and the perfect gift to tempt new and existing charter clients.  

Click below to view some examples:

Moravia Yachting 2022

  Hill Robinson 2021

  AGY 2021

 

If you're looking for a professional service and fresh ideas, please get in touch!

UK: +44 (0)1480 476030
FRANCE: +33 (0)621 486 081

sales@onboardonline.com
editor@onboardonline.com

 


Meet the Team

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Sam Watson: CEO & Editor

Graduating in psychology, Sam has over 30 years experience in sales and marketing across a range of sectors and speaks fluent French. After working for a pioneering online charter brokerage, in 2012 Sam applied her marketing skills to the creation of OnboardOnline, a digital publication for superyacht professionals at sea and ashore. Over the past 10 years, Sam has evolved the company to provide communications as well as content creation, with the additional benefit to clients of having digital assets with a global audience. 

sam@onboardonline.com

Naomi Chadderton v2

Naomi Chadderton: Managing Editor

With over 10 years’ experience as a luxury lifestyle journalist, Naomi started her career in Dubai where she worked across a number of women’s online and print publications. In 2017 she dipped her toes into the PR world working with a range of luxury lifestyle brands. As well as writing, Naomi manages the content schedule across both platforms and assists with a range of client campaigns.

naomi@onboardonline.com

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Karen Hockney: Contributing Editor

Karen is an experienced author and journalist writing for UK national newspapers and magazines, including The Times, The Daily Telegraph, The Daily Mail, You Magazine and Hello. Based on the Cote d’Azur, Karen is a longstanding contributor to OnboardOnline covering travel, destinations, health and wellbeing, as well as conducting interviews with industry players and leaders at the forefront of ocean conservation.

karen@onboardonline.com

Rachel

Rachel Ingram: Contributor

Rachel has been covering the global luxury industry for more than a decade. Based in London and formerly Dubai, she has held senior editorial positions at publications across the EMEA region. She is a regular contributor to OnboardOnline and Superyacht Stories and enjoys writing about the influencers, innovations and issues driving the yachting industry.

 

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Richard Hagan: Contributor

Richard is a freelance writer born and based in Cape Town, South Africa and specialises in writing for the superyachting, boating and marine industries. He has a passion for conversational writing that is fun, readable and relatable. A regular contributor to OnboardOnline, Richard supports client campaigns for boat builders, product manufacturers, resellers and technology firms.

Becks

Rebecca Whitlocke: Contributor & Socila Media

Rebecca is a freelance writer based on the French Riviera, specialised in bringing destinations to life with a luxury twist. Born in New Zealand, she is a regular contributor to OnboardOnline covering a range of topics from cruising grounds and sustainability to international boat shows and industry events. Rebecca also manages social media campaigns for a number of our clients.

Dawn

Dawn Lloyd:  Graphic Design

After graduating with an arts degree, Dawn worked in the advertising industry for many years, encompassing marketing, public relations, event management and corporate identity disciplines. Her expertise lies in graphic design, with an eye for detail and a creative flair that results in a modern and professional look to her work. In addition, as part of her remit for OnboardOnline, she oversees print production for our range of large format books and charter annuals.

Our Media Partners

OO Partners




 

 

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